CBF Author

ADICON, an independent clinical laboratory, is looking for economy of scale. But while harvesting some handsome returns, it also has to consider different strategies to navigate China’s varied policies.

If you want medalists to wear your brand on the podium, you have to be rich, visionary, and very very…lucky.

See how multinationals manipulate prices in the face of rising costs.

Morgan Stanley is leading the way toward a long-term focus on China’s consumer market, and so far, it has paid off handsomely.

Li Ning Company plans to use the 2008 Beijing Olympics as an opportunity to boost its reputation and generate profit.

How significant is it that Suning’s revenue surpassed Gome’s for the first time?

When disaster strikes, how much social responsibility should companies take on?

What should have been a relatively smooth consolidation process for Kraft in China turned out to be a lot more costly than it needed to be.

The severe snowstorm and sleet that pounded much of southern China earlier this year has also presented opportunities for many industries and enterprises.

Should flagship stores aim to showcase products, promote brands or try every possible way to retain customers?

Home Depot, the world’s largest home improvement retailer, is firing the opening salvos in a war for market supremacy in China.

US fast-food giant Yum! Brands aims to build on its success in China by introducing a Chinese menu.

The building materials industry has completely recovered, meaning competitors have been quick to occupy the market. China National Building Material Co., Ltd. is working to explore the southern market via M&A.

Lane Crawford hopes its successful “buyout operation” model would work well in mainland China.

After unloading its Jing Hua brand eight years ago, the Beijing Tea Corporation now has its brand back. But was it a good deal?

In the game of globalized industrial and financial capital, Chinese enterprises need to develop a sharper edge.

McDonald’s is lagging behind KFC in serving up more new stores and launching new menu items in China. But the difference at McDonald’s lately is, you can order anytime you want.

The complete void of interest in Daobao’s shares illustrates the fact that foreign-funded enterprises are shifting their investment priorities.

Best Buy hopes to plug in to the Chinese market by relying on its unique customer experience.

B2B Division is the only “cash cow” of Alibaba and Wei Zhe’s moves directly reflect the strategic positioning of the company.

Shanghai is the last untapped paradise for the luxury goods industry, but not all luxury retailers have a ticket to paradise.

A gap-war over the introduction and implementation of the RFID technology is underway between international retail giants and a large number of small and medium-sized domestic suppliers.

Around the time when Home Inns was getting listed, a fast-growing number of budget chains stepped out of obscurity, hoping to follow the listed chain’s lead in the fast-paced industry.

For retailers like Trust-Mart that have been craning their necks towards foreign buyers for years, now is the time to sell.

As the newer brand in the double-brand strategy, Bosch is now endeavoring to eliminate the impression that it is heavily dependent on Siemens by using its own unique marketing scheme.

China Paradise Electronics Retail Limited was carved up by Gome and Morgan Stanley just ten months after it was listed on the Hong Kong Stock Exchange.

Kodak is giving up the high hopes it had for China’s conventional photo imaging market, after realizing the Chinese market is a lot more sophisticated than previously thought.

After 20 years of a tortoise-hare race in the industry of household appliances, China’s household appliances manufacturers come to the stone over which the mobile industry has previously stumbled. Will flat-panel TV makers stumble over the same stone

Chinese household appliance retailers who used to be at odds with each other suddenly change course as global giants close in.

To open chain inns with a moderate manner or to stick to investment-friendly expansion? It is hard to tell which approach will win.

The investors that made listing overseas a reality don’t always get a share of the profits.

After Paradise takes over Dazhong, household appliances retailing is gradually entering “a balance among three”.

There is prediction that Avon will adopt multilevel direct selling with the kind of multilevel compensation plan universally practiced in the global direct selling markets.

Watching from the outside for years, Best Buy, the giant household appliance retailer from the United States, has finally made up its mind to enter the Chinese market; and they will do it by acquisitions.